It won’t be an exaggeration if one says that “even kids now days know how to use social media platform”. The enormousness at which social media has taken over the world is evident to all and it’s far and wide reach can be literally sworn upon. If you think that I am glorifying the power of social media more than what it is actually capable of, then you are mistaken. One a post on a social media platform or any tweet on twitter may perhaps just take few seconds to circumnavigate the earth and leave am impact that is tough to pacify ("How Twitter transforms conversations between companies and customers", 2017).